Sports Management Degree Program:
Course Descriptions
Business Administration Core Courses:
ACCT 2523 ELEMENTARY ACCOUNTING I (3 hrs)
This course presents the basic principles of financial accounting. Emphasis is given to the preparation and use of income statements, balance sheets, and statements of funds flow for corporations. Also included in this course are the analysis and recording of financial transactions involving cash, inventories, fixed assets, bonds, and capital stock as well as closing, adjusting, and reversing entries for revenues and expenses. Prerequisite: MATH 1523 or permission of the Program Director.
ACCT 2623 ELEMENTARY ACCOUNTING II (3 hrs)
This course is an introduction to managerial accounting. It includes analysis of cost behavior and the use of this knowledge for both short and long term decisions. This course also introduces the student to budgeting and the accumulation of product costs for planning and performance evaluation. Specific subjects covered include cost-volume-profit analysis, capital budgeting, allocations, variances from standard costs, and the measurement of divisional performance. Prerequisite: ACCT 2523.
BUSN 2213 INTRODUCTION TO BUSINESS (3 hrs)
This course provides a broad understanding of the business world and how it functions. It outlines the philosophy, objectives, and responsibilities of business in its relationship to its environment. The many aspects of business, such as management, organization, production, labor, accounting, data processing, marketing, finance, and ethics are covered.
BUSN 3323 BUSINESS LAW (3 hrs)
This course is a study of the general principles of law as they apply to the business world. This course includes the law of contracts, agencies, torts, bailments, and employer-employee relationships. Prerequisite: POLS 1523 and BUSN 2213 or permission of instructor.
BUSN 3503 BUSINESS COMMUNICATION (3 hrs)
This course is a study of business communication theory and techniques with emphasis on functional application of interpersonal skills, computer assisted presentations, oral presentations, letters, and reports. Prerequisite: COMM 1113 and BUSN 2213 or permission of Program Director.
ECON 2123 MACROECONOMICS (3 hrs)
This is an introductory course in economic principles as they relate to national income, economic growth and development, economic fluctuations, monetary policy, and fiscal policy. This course also includes material on foreign trade, international economics, and balance of payments.
MGMT 3303 MANAGEMENT PRINCIPLES (3 hrs)
This course is a study of the eight aspects of managing organizations: planning, decision-making, organizing, staffing, communicating, motivating, leading, and controlling/evaluating with the presentation of principles for application to both not-for-profit and for-profit organizations. Prerequisite: Junior standing or BUSN 2213 or pass Business Proficiency Test.
STAT 3003 STATISTICS (3 hrs)
This is an introductory applied statistics course focusing on descriptive and inferential statistical methods. Topics include measures of central tendency and variability, the normal distribution, correlation, regression, and ANOVA. Prerequisite: MATH 1513, MATH 1523, MATH 1503 or permission of the instructor.
Sports Management Required Courses:
BUSN 2313 SPORTS LAW (3 hrs)
This course is a study of the general principles of law as they apply to sports and the business world. This course includes the study of the laws of contracts, torts, and employment. It highlights the legal responsibilities of recreation and sports professionals. Prerequisite: BUSN 2213 or permission of Program Director.
BUSN 3303 SPORTS MARKETING (3 hrs)
This course is designed for students with an interest in sports and business. It highlights the intellectual, spiritual, social, and moral responsibilities of a franchise owner, manager, or player. Instructional areas will include an orientation to the sports industry, economics, event execution, career opportunities, financial risk and decision making, event marketing, advertising and promotion, and legal aspects/contracts from a Christian perspective. Prerequisite: CSCI 2723 and BUSN 2213 or permission of instructor.
BUSN 3343 PROFESSIONAL SELLING (3 hrs)
This course is an application of sales principles in which students work through steps of the sales process by developing a sales plan and executing a professional sales role-play. These steps will be addressed within the context of an ethically-based relationship selling approach.
BUSN 4113 SPORTS FUNDRAISING & SPONSORSHIPS (3 hrs)
The course focuses on the role of sponsorship and fundraising in sports. Students are exposed to sport-specific fundraising challenges and goals for events, facilities, and organizations in the sports industry. This course stresses practical applications in unique situations faced by sports management practitioners.
HPES 3113 ADMINISTRATION OF HEALTH AND PHYSICAL EDUCATION (3 hrs)
This course is a study of the principles of organization and administration in health and physical education programs for schools and communities.
HPES 3333 OFFICIATING (3 hrs)
This course offers the study and interpretation of various sports and their rules. It gives the opportunity for experience and for becoming a registered official. It provides a good background in the proper techniques of officiating and controlling a sport activity.
HPES 3502 CARE AND PREVENTION OF ATHLETIC INJURIES (2 hrs)
This course will include a study of injuries in the exercise and sports sciences. Methods of care and prevention with emphasis on the common injuries and taping techniques will be included.
HPES 3513 HEALTH PROMOTION PROGRAMS (3 hrs)
This course focuses on the process involved with designing a health promotion program. It will include models, theories, and evaluation techniques to improve overall wellness, disease prevention, and risk reduction.
HPES 3813 PRINCIPLES OF HEALTH AND FITNESS (3 hrs)
This course is an introduction to the biological, physical, and psychological sciences related to health, fitness, exercise, and sport. Theoretical and applied concepts and principles that make up the foundation of health, testing, design, and prescription will be presented.
HPES 3853 EXERCISE TESTING AND PRESCRIPTION (3 hrs)
This course will allow students to examine the process of testing an individual’s fitness level and prescribing the correct dose of exercise accordingly. The student will be provided with knowledge of the impact exercise has on nutrition, weight control, and the overall dose response on the human body.
MGMT 2113 PRINCIPLES OF PUBLIC RELATIONS (3 hrs)
This course is a study of current concepts in public relations as a management function in the church, business, industry, government, and education. Direction in producing practical public relations tools is given.
MGMT 3403 MANAGING PEOPLE IN ORGANIZATIONS (3 hrs)
Organizational behavior is the composite of the values, behaviors, and attitudes of the organizational leadership, groups within the organization, and all individual behaviors. Emphasis is on groups and individuals, how they interact with each other and the larger organizational culture. Prerequisites: Junior standing and MGMT 3303 or permission of Program Director.
MGMT 4203 ENTREPRENEURSHIP AND SMALL BUSINESS MANAGEMENT (3 hrs)
This course is a study dealing with the effective management of small firms. It includes determination of appropriate strategy as well as the activities of planning, starting, organizing, directing, and controlling a small business operation. Offered on demand. Prerequisite: MGMT 3303.
MGMT 4213 SPORTS FACILITY MANAGEMENT (3 hrs)
This course will study current research related to planning, funding, and operating sports events and sport/recreation facilities.
MGMT 4223 SPORTS MANAGEMENT INTERNSHIP (3 hrs)
This course is designed to provide students with valuable work experience in a sport or entertainment management industry. This course uses supervised and evaluated work experience to supplement the sports academic training with on-the-job training relevant to the student’s career goal in this field. Prerequisite: Permission of the Program Director.
MGMT 4303 SPORTS MANAGEMENT (3 hrs)
This course is designed to provide insight into key decisions made by managers on the business or mission side of sports with emphasis from a Christian Perspective. Text and case studies from actual situations in the field help students analyze management strategies in regard to leagues, clubs, players/athletes and agents, college sports, advertising, sponsorships and endorsements, fan loyalty and branding, new media, stadium capital projects, and financial valuation and profitability. Prerequisite: BUSN 3303, BUSN 3333, or MGMT 3303. Cross-listed as BUSN 4303.
MGMT 4523 SPORTS MANAGEMENT CAPSTONE (3 hrs)
This course serves as a capstone for the sports management curriculum and its purpose is to provide a practical forum for students to integrate and apply the knowledge and skills learned in the areas of health promotion, business, and sports administration. Students will develop comprehensive solutions to current business problems in the sports field. Seniors must complete a capstone course prior to graduation under the direction of the Sports Management Advisor. The Sports Management capstone project, approved by the Program Director, allows the student to demonstrate mastery for common literacy, communication skills, and critical thinking. Prerequisite: Senior standing and permission of the Program Director.
