Business with Management and Marketing Course Descriptions

Ministry and Business Degree Program

Business with Management and Marketing Emphasis

BUSN 3003 BUSINESS ETHICS  (3 hours)
This course examines the ethical problems faced in business practice. The study focuses on relationships with employers, employees, customers, stockholders, suppliers, and society. Prerequisite: PHIL 1112 and BUSN 2213 or permission of instructor.

BUSN 3323 BUSINESS LAW   (3 hours)
This course is a study of the general principles of law as they apply to the business world. This course includes the law of contracts, agencies, torts, bailments, and employer-employee relationships. Prerequisite: POLS 1523 and BUSN 2213 or permission of instructor.

BUSN 3333 PRINCIPLES OF MARKETING   (3 hours)
This course is a survey of the marketing functions and role of marketing in the organization. Emphasis will be given to the factors that affect consumer behavior, the development and evaluation of an organization’s marketing strategies, and the fundamental marketing variables. Prerequisite: BUSN 2213 or permission of Program Director.

BUSN 3503 BUSINESS COMMUNICATION  (3 hours)
This course is a study of business communication theory and techniques with emphasis on functional application of interpersonal skills, computer assisted presentations, oral presentations, letters, and reports.  Prerequisite: COMM 1113 and BUSN 2213 or permission of Program Director.

BUSN 4203 INDUSTRIAL/ORGANIZATIONAL PSYCHOLOGY   (3 hours)
This course provides a study of the individual and groups in complex organizations, including organizational structure, organizational changes, and the organization in society. The course is concerned with motivation, worker satisfaction, and communication in organizations, personnel relations, and other related factors. Prerequisite: PSYC 1123 and junior/senior standing. Cross-listed as PSYC 4203.

CSCI 3333 WEB PAGE DESIGN  (3 hours)
This course provides students with all of the skills necessary to design and publish a professional-looking website.  Various software applications will be taught allowing students to create and compile all of the components needed for good web pages such as text, graphics, audio, tables, and links.  Proper screen layout techniques will be addressed.  Students will be introduced to HTML concepts, JavaScript, and other more technical elements of web page creation.  Students will be required to create, publish, and maintain their own websites during the course. Prerequisite:  CSCI 2723 or permission of instructor.

CSCI 3801 COMPUTER WORKSHOP  (1 hour)
This workshop is designed as an intensive study of various topics or methodologies. The course may be repeated with a change of subject matter for a maximum of four credit hours.

MGMT 2113 PRINCIPLES OF PUBLIC RELATIONS  (3 hours)
This course is a study of current concepts in public relations as a management function in the church, business, industry, government, and education.  Direction in producing practical public relations tools is given.

MGMT 3003 GOALS, PRIORITIES, AND ATTITUDES   (3 hours)
This course includes setting goals, prioritizing those goals, and studying personal management skills and attitudes necessary to be successful in life pursuits. It focuses on Christian principles that should be integrated into personal management.  Student success skill development, including information literacy, is emphasized.  Prerequisite: Junior standing and MGMT 3303 or permission of Program Director.

MGMT 3303 MANAGEMENT PRINCIPLES  (3 hours)
This course is a study of the eight aspects of managing organizations: planning, decision-making, organizing, staffing, communicating, motivating, leading, and controlling/evaluating with the presentation of principles for application to both not-for-profit and for-profit organizations.  Prerequisite:  Junior standing or BUSN 2213 or pass Business Proficiency Test.

MGMT 3503 MANAGEMENT INFORMATION SYSTEM  (3 hours)
This course is an introduction to management of information processing for rational decision-making. Topics include records management and other computer applications related to functional business areas. Prerequisite:  CSCI 2723.

MGMT 4203 ENTREPRENEURSHIP AND SMALL BUSINESS MANAGEMENT  (3 hours)
This course is a study dealing with the effective management of small firms.  It includes determination of appropriate strategy as well as the activities of planning, starting, organizing, directing, and controlling a small business operation.  Offered on demand.  Prerequisite: MGMT 3303.